Selling Your Home?

When it comes to selling your home, why not apply the same sales tactics commercial brokers use to sell a $10 million property? Did you know CRES Corp International Agents are trained in both Commercial and Residential real estate? That’s right! Even our full time Residential Agents are Commercial trained. Why do we do this? We feel the sale of a home is as much a business as a sale of a Hotel. Or an Apartment Complex. Or a Retail Center. Commercial Agents understand advanced negotiating strategies. They’re also used to the handling of complicated contracts and working with attorneys. The other thing Commercial Agents have are high-end contacts all over the world.

So how does having an Agent with a Commercial background a benefit to the sale of my home? 

Commercial Agents handle sales that can be much more complicated than a residential sale. Most residential Agents are fully capable of listing and selling a home. They can provide a market analyses for their clients, stick a sign in the yard, throw it on the internet and wait for the buyers to call. You can get this from any real estate company out there. But what if you’re looking for something other companies do not offer? The “Something Extra” Agents are not bringing to the table for your home. What if you need someone a little more versed in contracts, negotiations, promotions? Someone with International Investor connections who may be looking for a home like yours. This is where we come in and the others go out!

Before you sign with another company, make sure you speak with us first. Our Agents will handle the sale of your home like no other!

The Selling Process

Selling a home is easy if you follow these steps:

  1. Price your home according to the current market value
  2.  Make sure your home is Structurally & Mechanically sound
  3.  Have your home “Show-Ready” all of the time
  4.  Hire a CRES Corp International Agent

Folks, the pricing of your home is THE most important aspect of selling your home. It is vital you price it right from the start. The math works only one way – if every home in your neighborhood, similar in structure and quality, sold for $350,000 within the last 6 months, more than likely your home will be selling for about the same.

Can’t I price my home higher? Maybe! But while you’re testing the market, every other home in your neighborhood will be selling while your home becomes old news. A home that becomes “Old News” will possibly sell for less. It’s probably best to ask your Agent for their advice. Your Agent sells real estate for a living and probably has a few home sales under his or her belt. They will let you know where to “safely” price your home.

Let’s talk about the condition of your home. You see, it’s not only the potential Buyer you have to impress. It’s the Bank that’s financing the loan so the Buyer can buy your home. If the roof is leaking, or the Air Conditioning system is not working, or if there is any mold, termite or other damage to the home, the Bank may refuse to provide the loan to the Buyer for the purchase. Your Agent may not be a licensed Home Inspector, but he or she will be able to give you some advice on what areas of your home should be addressed before putting it on the market.

Ladies & Gentlemen! WELCOME TO THE HOME SHOW!!! In today’s world we have a lot of options. Maybe too many! 20 brands of Peanut Butter! 30 coffee flavors! 150 Cereal flavors. It’s hard to make decisions today. This is how the Home Buyer feels as well. They spend hours, days and weeks surfing the internet for homes. Your home is one of thousands that are available for sale at any point in time. Don’t give the Buyers any excuse to zip through your home and move on to the next. Have your home in “Show Condition”, from the day you put it on the market.

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General Tips for Preparing Your Home:

First impressions matter! The correct staging of your home can go a long way toward achieving a successful sale at the highest price. Even minor alterations can have a major impact. Here are a few general guidelines that can help transform your home and ensure you to get top-dollar.

  • Start from the outside: Keep that lawn and yard well manicured. Get the exterior painted or pressure washed. That goes for your roof and driveway as well. Keep the fence in top condition.
  • The front door welcomes the prospect: Doorways and entrances are usually the first thing a visitor sees inside of your home. Step outside your front door and take an objective view. A fresh coat of paint or scrubbing your door clean will be well worth the effort invested. A seasonal door decoration can instantly give your home a warm, inviting feel.
  • Highlight your home: Ample lighting will project a feeling of warmth to the potential buyers. Clean windows will also help illuminate walls and ceilings.
  • Clean kitchens and sparkling bathrooms help sell homes: Be sure these rooms are gleaming! Counter tops should be clean and free of clutter. Repair caulking in bathtubs and showers. Fixtures should always be polished. Putting out fresh towels is a nice touch.
  • A place for everything: Make sure beds are made and clothing is put away. Neat, well-organized closets show that there is ample storage space. Straightening newspapers, magazines or other “homey clutter” will help improve your home’s image to buyers.
  • Check for repairs: Minor flaws in your home suggest neglect to the prospect. Be sure to clean and check major appliances. If a potential buyer can find a minor defect in a house, he or she will often assume there are more serious underlying issues.
  • Last, relax and have fun! Once a showing is scheduled, try to make plans for lunch or to visit a friend. Having homeowners milling around will often make prospective buyers feel uncomfortable and hurry through a showing. So, relax, and let me do my job to showcase your beautiful home.